You're ready for your next virtual event. You've chosen a theme, lined-up speakers, developed an agenda, and prepared materials. Time to sit back and relax, right?
Not exactly. A big part of making your event a success comes from what you do before and after the event. With a little extra effort, you can GREATLY increase how many of your invitees:
There are several things you can prepare before the big event. Pay special attention to how you prep the following 3 groups of people:
Taking time to prep attendees in advance increases success as it leads to higher attendance rate, increased engagement, higher employee satisfaction, and more participation.
Technical Prep - Don't assume all of your attendees are tech-savvy. Send out step-by-step instructions on navigating the event, from log-in instructions to a list of features.
Share Ergonomic Tips - Sharing tips to improve audience comfort during the event goes a LONG way in their engagement:
Build Anticipation - Build excitement for the event by giving attendees something to look forward to. Consider creating a giveaway for the event.
Make sure everyone is prepared and on the same page by doing a practice run beforehand. Use this opportunity to ensure guest speakers:
A good event team is the backbone of any successful event. Prep members of your team in advance by going over roles and answering any questions.
After your event, you can celebrate a job well done. But don't forget to take advantage of a few bonus ways to benefit from your event.
Share the event recording with those who couldn't make it. Develop a written summary of the event as a quick reference.
We all like to feel appreciated. Showing gratitude makes you stand out above your competition, making people more likely to come to you in the future.
Send out a post-event survey to attendees to gather their feedback on:
In a recent study, 76% of participants said in-person events were important for networking.
Create a group on Slack, LinkedIn, social media, or a channel of your choice to share insights on projects and topics discussed at the event.
Here at Virtual Velocity, we've made virtual events our life's work. Whether you're new to virtual events or are just feeling a little in over your head, we're here to pick up the slack.
Set up an appointment with us today and we'll bring our experience and passion to your next event.