We know looks aren't everything. But there's no denying that lettuce in your teeth and business meetings don't mix.
In the same way, having a camera angle that doubles the number of chins you have or shows that you're not wearing any pants will not help you capture the professional image you're trying to create.
We're not questioning if YOU look good. As virtual event producers, we're concerned that you look good ON CAMERA.
We're giving you our 5 BEST TIPS to ensure you look good for Zoom. If you stick to these tips, you can avoid embarrassing yourself and becoming a "Top Zoom Fails" highlight reel on YouTube.
Make sure your lighting is in front of you, not behind you. You want to avoid creating the "shadow effect", which is caused by sitting in between the lighting and your camera.
Solution: Face your brightest source of light. Natural lighting will be your best friend, as it creates a soft, even glow across your face. Open your shades and face a window if you have one.
You can also place a couple of lamps behind your computer if you don't have access to natural lighting. Many pros recommend ring-lights because they create soft, even lighting.
There is one, and only one, acceptable way to position your computer for a Zoom meeting: Eye level and head-on.
Solution: Connect to an external monitor or use a stack of books, a box, or anything else you can find to raise your web camera until it is on the same level as your eyes.
If you're wondering if your messy background is distracting, the answer is yes.
Your background should be as professional as possible, whether you are at home or at the office.
Solution: Try your best to sit in front of a clean, neutral background. The simplest solution is a blank wall.
Zoom Hack: Use a virtual Zoom background if your space is cluttered. We recommend something subtle, such as the "blur" effect.
We shouldn't have to explain the dangers of joining a Zoom meeting in your boxer shorts.
Solution: Go through your morning routine as though you were attending in person. Take a shower, shave, and dress the way you normally would for work.
Some experts suggest that bright, solid colors work best on camera whereas sharp patterns are distracting and should be avoided.
You wouldn't leave the house before looking at a mirror and you shouldn't turn on your camera before checking your appearance.
Solution: The #1 thing you can do to make sure you look good on Zoom is to preview your appearance before you turn on your camera.
Zoom Hack: Select the "Video" settings and then select "touch up my appearance". This feature helps smooth out any obvious blemishes.
You've worked hard to put on a virtual or hybrid event. Don't let your appearance on Zoom distract people from your message.
Your appearance on Zoom can make or break your next big event. Contact our specialists today to see how our experts can help you look good for your next Zoom meeting.